Need money for a start-up? Try crowdfunding.

Deutsch: Rollenmodell für Crowdfunding

Turned down for a bank loan but determined to get her knitting book business off the ground, Shannon Okey joined the growing ranks of entrepreneurs raising start-up money online.

She sent out an appeal to her 7,000 Twitter followers and offered books, knitting designs and even a custom-knit sweater to people willing to pledge their support on the crowdfunding website

Within a month, she’d raised $12,480 from 283 backers. Two years later, Okey has grown Cooperative Press into a six figure business.

via Need money for a start-up? Try crowdfunding | ABS-CBN News.